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Download e-book for iPad: Integrated Intellectual Asset Management: A Guide to by Steve Manton

By Steve Manton

ISBN-10: 0566087219

ISBN-13: 9780566087219

highbrow resources - together with records, designs, information, software program, information, patents and emblems - are severe to the supply of cutting edge, and price potent, services. regardless of this many businesses search to regulate their highbrow resources utilizing a variety of bolt-on, stand-alone company methods, frequently divorced from the tactics used to control their services. built-in highbrow Asset administration explains tips to take complete good thing about your organization's highbrow resources by way of integrating their administration in six key components: ¢ determination making platforms ¢ approach ¢ coverage and accountabilities ¢ wisdom administration ¢ humans and behavior ¢ ambitions and metrics you could merely wish to strengthen, shield, take advantage of, and detect the price of your key highbrow resources if you combine how you deal with them into latest enterprise approaches and tradition. built-in highbrow Asset administration courses you thru this process.

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Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets by Steve Manton


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